We Start With The Basics
Digital Marketing Research
The cornerstone of everything we do. There are numerous options when it comes to digital marketing research. We start with keyword research no matter what project we undertake.
Starting with keyword research gives us a window into how a particular niche or industry is searched. It allows us to identify potential trends and opportunities.
If a perspective client already has a website, we have tools to run an analysis to check current ranking in SERPs, check backlinks, check competitors, and even do some reverse engineering of the competition.
Marketing research one pillar of our overall process to developing a sound digital marketing plan.
AI Tools and Automation
AI digital marketing tools and automation are already making a huge impact in digital marketing research. If you are not considering how your business can be optimized with AI tools and automation your online marketing will be less efficient than some of your competitors. We are both testing and using AI tools with automation to speed up research and digital marketing campaigns.